Hafizh, H.A. and Liestyana, Y. 2025. The Influence of Brand Ambassador, Website Quality, and E-WOM on Purchase Decisions in Shopee E-Commerce within the Special Region of Yogyakarta. Strata Social and Humanities Studies. 3, 2 (Oct. 2025), 159–167. DOI:https://doi.org/10.59631/sshs.v3i2.459.